# What is Google Maps scraping? · Leadraft

URL: https://leadraft.co/glossary/google-maps-scraping
Summary: Google Maps scraping is automatically collecting business listing data, such as names, phones, websites and ratings, from Google Maps search results.

Glossary · Google Maps & local data · Last updated October 31, 2026

# Google Maps scraping

Google Maps scraping is automatically collecting business listing data, such as names, phones, websites and ratings, from Google Maps search results.

**Also called:** Google Maps data extraction, Google Maps scraper.

People scrape Google Maps because it's the most complete public directory of local businesses: name, category, address, phone, website, hours, rating and review count for millions of places. Tools range from browser extensions and Python scripts to cloud services and lead platforms.

Two practical limits shape every method. Maps shows a limited number of results per search, so covering a city needs many searches across smaller areas (see grid search). And listings rarely include email addresses, so emails have to come from each business's own website.

Legality has three separate parts. **Contract:** Google's Maps terms prohibit mass downloading or creating bulk feeds of content, and list business listings databases, mailing lists and telemarketing lists among datasets you may not create or augment with Google Maps for a similar service; the Maps Platform terms also prohibit scraping. **Privacy:** business facts are generally public business information, but a named person's data is personal data under GDPR and similar laws. **Outreach:** how you use the list is governed by CAN-SPAM, PECR, CASL and others.

None of this is legal advice. If your business depends on Maps data, read the terms yourself and talk to a lawyer.

## Example

A web designer wants every bakery in Denver. One Maps search shows a fraction of them, so they search neighborhood by neighborhood, dedupe by Place ID, and look up each bakery's website for an email.

## Sources

1.  1.[Google, Google Maps End User Additional Terms of Service](https://maps.google.com/help/terms_maps/)
2.  2.[Google, Google Maps Platform Terms of Service](https://cloud.google.com/maps-platform/terms)

## Related terms

-   [Grid searchGrid search (tiling) splits an area into small tiles and searches each one, to get past the result limits of a single Google Maps search.](https://leadraft.co/glossary/grid-search)
-   [Google Place IDA Google Place ID is a text identifier that uniquely identifies a place in Google's Places database, used to dedupe and look up listings.](https://leadraft.co/glossary/google-place-id)
-   [Google Places APIThe Google Places API is Google's official, paid API for searching places and getting details like name, address, phone, website, hours and ratings.](https://leadraft.co/glossary/google-places-api)
-   [Lead listA lead list is a set of businesses or people you plan to contact, with the fields needed to qualify them and reach them, such as email and phone.](https://leadraft.co/glossary/lead-list)
-   [Local lead generationLocal lead generation is finding and contacting businesses in a specific place, such as every dentist in a county, usually starting from Google Maps.](https://leadraft.co/glossary/local-lead-generation)

## Further reading

-   [Is scraping Google Maps legal?](https://leadraft.co/blog/is-scraping-google-maps-legal)
-   [Best Google Maps scrapers](https://leadraft.co/blog/best-google-maps-scrapers)
-   [Google Maps 120-result limit](https://leadraft.co/blog/google-maps-120-results-limit)
-   [Leadraft vs Outscraper](https://leadraft.co/compare/leadraft-vs-outscraper)

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Last built: 2026-11-09