Free tool

Google Maps keyword generator: every search term for a trade

Type a trade. You get every search term and Google Maps category that finds it. Add your cities to get one line per search, ready to run.

Why one keyword misses part of the market

Google Maps shows a limited number of results per search, ranked around where it thinks you are. And each business picks its own primary category and wording. Search "dentist" and you'll get many dentists, but not all of the practices filed as "cosmetic dentist", "dental clinic" or "orthodontist", and not the ones beyond the first pages of results.

How to use the list

  1. Generate the terms for your trade and remove the ones that aren't your market (a web designer selling to dentists may skip dental labs).
  2. Add your places: cities, suburbs or ZIP codes. Smaller places give more complete results than one big metro search.
  3. Run every line, then combine the results and remove duplicates by the listing (Google's place ID), not by name.
  4. Drop what's outside your area or off-trade before you look for emails.

Leadraft does all four for you: you give it the trade and the place (or draw the area), and it runs every keyword across tiles of the map, keeps only businesses inside your area and in the trade, and charges each one once. See how discovery works.

Questions

Why do I need more than one keyword per trade on Google Maps?
Businesses choose their own categories and describe themselves in their own words. A search for 'plumber' misses many businesses listed as 'drain cleaning service' or 'water heater installation'. Searching every variant and removing duplicates is how you get the whole market.
What does keyword × city mean?
Every search term combined with every place you sell to, as separate searches: 'plumber in Austin, TX', 'plumber in Round Rock, TX', 'drain cleaning service in Austin, TX' and so on. Smaller, local searches return businesses one big search leaves out.
Where do these keywords come from?
From Leadraft's keyword packs, built from the categories and words businesses actually use on Google Maps, and from our industry guides. They're written in US vocabulary; Leadraft's in-app suggestions adapt to each country.
How many searches does a complete list take?
Often hundreds: 20 keywords across 15 suburbs is 300 searches. That's normal, and it's why tools that run the searches for you exist.

More free tools

Want the whole list, with emails already checked?

Leadraft finds every business of a kind in the place you choose, finds their emails on their own websites and checks each mailbox. 500 businesses free every month.

Start free