Lead lists by industry · Last updated November 3, 2026

Driving school email list: every driving school in your area, with checked emails

Leadraft builds a list of driving schools from Google Maps for the area you choose: teen driver's ed programs, adult lessons, CDL and truck driving schools, motorcycle training, and traffic and defensive driving schools. Each school comes with its phone, website, address, rating, reviews, hours and social profiles, plus up to 5 emails found on its own website. Every email is checked against the live mailbox and graded Verified, Accept-all or Invalid, and invalid ones are never exported.

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2,645automobile driving school establishments with paid employees (NAICS 611692, 2023)Source: US Census Bureau, County Business Patterns 2023 (NAICS 611692, Automobile Driving Schools)
303in California and 290 in New York, the two largest states (NAICS 611692, 2023)Source: US Census Bureau, County Business Patterns 2023 (NAICS 611692, Automobile Driving Schools)

How big is the driving school market?

Driving schools are small, local and licensed by the state. The Census Bureau counted 2,645 automobile driving school establishments with paid employees in 2023 (NAICS 611692), led by California (about 300), New York (290), Texas (220), New Jersey (140), Ohio (140), Florida (120) and Massachusetts (120). Many more instructors work alone with one or two cars and no payroll, and they show up on Google Maps but not in that count. Truck driving and CDL schools are counted in a different Census code, so a full list of driver training searches both. Most schools are owner-operated: the owner teaches, runs the office and buys cars, insurance, software and marketing. Demand follows teens: summer and school breaks are the busy seasons.

How many driving schools are there in each state?

California, New York and Texas have the most. The Census Bureau counted 2,645 establishments in Automobile driving schools (NAICS 611692) across 47 states (one withheld) in 2023. These are locations with paid employees, so one-person businesses aren't included and the real number of businesses is higher. Use it to size a market before you build the list.

Rank	State	Establishments (2023)	Share of US
1	California	303	11.5%
2	New York	290	11.0%
3	Texas	216	8.2%
4	New Jersey	144	5.4%
5	Ohio	136	5.1%
6	Florida	124	4.7%
7	Massachusetts	123	4.7%
8	Washington	119	4.5%
9	Maryland	103	3.9%
10	Michigan	101	3.8%
11	Wisconsin	82	3.1%
12	Colorado	66	2.5%
13	Illinois	66	2.5%
14	Georgia	64	2.4%
15	Virginia	63	2.4%
16	Pennsylvania	61	2.3%
17	Indiana	56	2.1%
18	Connecticut	55	2.1%
19	North Carolina	54	2.0%
20	Minnesota	45	1.7%
21	Louisiana	41	1.6%
22	South Carolina	35	1.3%
23	Arizona	30	1.1%
24	New Hampshire	26	1.0%
25	Maine	22	0.8%
26	Tennessee	20	0.8%
27	Oregon	19	0.7%
28	Idaho	17	0.6%
29	Kansas	17	0.6%
30	Iowa	16	0.6%
31	Kentucky	14	0.5%
32	Nevada	14	0.5%
33	Oklahoma	13	0.5%
34	Utah	13	0.5%
35	Missouri	11	0.4%
36	Nebraska	10	0.4%
37	Alaska	9	0.3%
38	New Mexico	9	0.3%
39	Rhode Island	7	0.3%
40	Arkansas	5	0.2%
41	Mississippi	5	0.2%
42	Alabama	4	0.2%
43	North Dakota	4	0.2%
44	Vermont	4	0.2%
45	Delaware	3	0.1%
46	Hawaii	3	0.1%
47	Wyoming	3	0.1%

Source: US Census Bureau, County Business Patterns 2023 (state file), all legal forms.

What's in a driving school lead list

Every row is one driving school business found on Google Maps inside the area you chose, with its email found on its own website and checked against the live mail server. These are the columns that matter most for driving schools:

Field	Why it matters for driving schools
category / categories	Separates car driving schools from truck driving (CDL), motorcycle and traffic schools. They have different students, different regulators and different equipment, so one pitch rarely fits all of them.
email + grade	Small schools usually publish one address, often a free webmail account rather than their own domain. Verified means the mailbox exists; Accept-all means the domain takes any address, so treat it as a maybe.
phone + phone_type	Many instructors list a cell phone because they take bookings between lessons. The phone type column helps you spot those so you dial by hand and follow the TCPA.
website + contact_form	A school with no website or no online booking is the clearest lead for web design and scheduling software. Parents want to book lessons online.
rating + reviews	Parents pick a driving school on reviews and pass rates. A school with few reviews against nearby competitors is a lead for review and local marketing offers.
service_area + address	Many schools pick students up from home or school, so they list a service area instead of a storefront. Use the service area and distance columns to keep the schools that cover your territory.
hours	Schools that list evening and weekend hours run classroom sessions after school. It also tells you when the office is staffed.

About 45 columns in all, including up to five emails per business with their role and source, and eight social networks. See a sample export.

Search terms that find every driving school

No single keyword finds them all. Businesses file themselves under different Google Maps categories and describe themselves in different words, so a complete list searches every variant across the whole area, then removes duplicates.

Search terms: driving school, driver's ed, drivers education, driver training school, teen driving school, adult driving lessons, driving lessons, driving instructor, behind the wheel training, road test preparation, permit test prep, defensive driving course, traffic school, DUI school, point reduction course, senior driver refresher course, CDL school, CDL training, truck driving school, commercial driving school, bus driver training, motorcycle training course, motorcycle driving school, online drivers ed.

Google Maps categories: Driving school, Truck driving school, Motorcycle driving school.

Who sells to driving schools, and what works

Driving school software. Lesson scheduling, instructor calendars, online payments, student records and state reporting. Pitch the owner on fewer phone calls and no-shows, and time it before the summer rush.
Commercial auto insurance agents. Driver training vehicles need specialty coverage, and owners compare at renewal. Use the list to reach every school in your licensed states with a clear quote process.
Dual-control vehicle installers and fleet dealers. Schools buy or lease cars and fit instructor brakes. Lead with installed price and turnaround, and segment by school size using review count as a proxy.
Marketing and local SEO agencies. Driving lessons are a local search. Show the owner where they rank for "driving school near me" and how many reviews the top three schools have, before school lets out.
Online driver's ed and curriculum providers. Schools in states that allow online classroom hours partner with course providers. Offer a white-label or revenue-share option to the owner.
Trucking companies and CDL recruiters. Carriers hiring new drivers partner with CDL schools for graduates. Search CDL and truck driving school terms and offer a hiring pipeline or tuition reimbursement program.

How to segment and qualify a driving school list

Teen driver's ed vs adult lessons

Teen programs follow the school calendar and sell to parents; adult lessons sell year-round to new arrivals and older first-time drivers. Use search terms and website copy to tag each school.

CDL and truck driving schools

Search CDL and truck driving terms on their own. These schools have larger fleets, bigger budgets and different buyers, such as carriers, equipment dealers and financing.

Traffic and defensive driving schools

Court-ordered and point-reduction courses are often online or classroom-only. They buy course software and marketing, not cars.

Motorcycle training

Motorcycle schools run seasonally and need ranges, bikes and gear. Search them separately and time outreach for late winter.

Weak online presence

Filter for no website, no booking form or few reviews. These are the best leads for websites, booking software and local marketing. See how to get web design clients.

Newly opened schools

New schools need cars, insurance, software and a website at the start. A monitor on your area sends new driving school listings as they appear on Google Maps.

How to reach driving schools

Owners are in the car all day

Instructors teach back-to-back lessons and check email between them or in the evening. Keep the first email to a few lines that can be read on a phone, and call early morning or after 6 p.m.

Sell before summer

Summer and school breaks are the busiest months for teen programs. Pitch software, cars and marketing from January to April, so it's in place before school lets out.

Know they are state-licensed

Driving schools are licensed by the state DMV or a similar agency, which sets rules for curriculum, vehicles and records. Owners respond well to products that make that reporting easier, and badly to claims that ignore it.

Follow CAN-SPAM and TCPA

Commercial email to businesses is covered by CAN-SPAM: honest subject lines, your physical address and an opt-out that you honor. Many school numbers are instructors' cell phones, so calls and texts fall under the TCPA: dial by hand and don't send marketing texts without consent. Read our cold email laws guide and get legal advice for your setup.

How to find driving school leads: build the list in four steps

Choose the place. A city, county or ZIP code, a radius around an address, or a shape you draw on the map (or a KML file).
Search every variant. Start from the terms above. Leadraft splits large areas into tiles so you get the businesses past Google's first few hundred results, and keeps only the ones inside your area and in the trade.
Preview before you pay. The free preview shows real businesses already found there, with emails masked.
Export or push. Download CSV or XLSX, or send the Verified emails straight to Instantly, Smartlead, lemlist or HubSpot with your suppression list applied. Each business is charged once, ever.

Driving schools lead lists: questions

How do I find driving school leads?

Pick your area in Leadraft (a city, county, ZIP code or a shape you draw), search the terms that matter to you (driving school, driver's ed, CDL school, traffic school and so on), and Leadraft finds every matching business on Google Maps inside that area. It finds up to 5 emails on each business's own website, checks each mailbox, and lets you export CSV or XLSX or push the list to Instantly, Smartlead, lemlist or HubSpot.

How many driving schools are there in the US?

The Census Bureau's County Business Patterns counted 2,645 automobile driving school establishments with paid employees in 2023 (NAICS 611692). Solo instructors with no payroll aren't in that count, and truck driving schools are counted under a different code, so Google Maps usually shows more driving schools than that.

Can I get a list of CDL and truck driving schools only?

Yes. Search CDL school, CDL training and truck driving school, and filter by the Truck driving school category. Leadraft removes duplicates across terms, so a school that appears in several searches is one row and one credit.

How much does a driving school email list cost?

Leadraft charges one business credit per school, once, and one checked-email credit per verified email you take out. The US has about 2,650 driving schools with employees (Census 2023); even if Google Maps shows two or three times that once solo instructors and CDL schools are included, a nationwide list fits the Starter plan ($19 a month for 25,000 businesses and 1,000 checked emails). If you want 3,000 verified emails, Growth ($49 a month, 5,000 checked emails) covers it in one month. The Free plan gives you 500 businesses and 50 checked emails a month, enough to test a large metro.

Are the emails verified?

Each email is checked against the school's mail server and graded Verified (the mailbox exists), Accept-all (the server accepts any address, so it's a maybe) or Invalid (never exported). Emails come from the school's own website, with the page each was found on.

Do you include instructor names?

No. Leadraft lists businesses, not people. You get the emails each school publishes on its own website, often an office address and sometimes the owner, with the role and the page it was found on.

Sources

1.US Census Bureau, County Business Patterns 2023 (NAICS 611692, Automobile Driving Schools) · US and state files, establishments with paid employees, released 2025.
2.FTC: CAN-SPAM Act, a compliance guide for business
3.FCC: Stop unwanted robocalls and texts (TCPA consent rules)

See the driving schools in your area, free

Pick a city, county or ZIP code, or draw your territory. The preview shows real businesses before you spend a credit.

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