Food truck email list: every food truck and food cart listed in your area

How big is the food truck market?

The Census Bureau counted 12,487 mobile food service establishments with paid employees in 2023 (NAICS 722330, which covers food trucks, food carts, coffee carts and mobile canteens). About 93% had fewer than 10 staff, and owner-operators without payroll aren't counted at all. California leads (1,329), then Florida (1,151), Texas (1,140), New York (632), Oregon (498), Washington (411) and Colorado (407). Food trucks move, and that shapes the list: many list a commissary kitchen, a regular parking spot or a food truck park as their address, some list only a service area, and some aren't on Google Maps at all and live on Instagram. Google Maps still lists many trucks, especially those with a regular spot, a park location or a catering business. The owner is usually the cook and the buyer.

How many food trucks are there in each state?

California, Florida and Texas have the most. The Census Bureau counted 12,487 establishments in Mobile food services (NAICS 722330) across the 50 states and DC in 2023. These are locations with paid employees, so one-person businesses aren't included and the real number of businesses is higher. Use it to size a market before you build the list.

Source: US Census Bureau, County Business Patterns 2023 (state file), all legal forms.

What's in a food truck lead list

Every row is one food truck business found on Google Maps inside the area you chose, with its email found on its own website and checked against the live mail server. These are the columns that matter most for food trucks:

About 45 columns in all, including up to five emails per business with their role and source, and eight social networks. See a sample export.

Search terms that find every food truck

No single keyword finds them all. Businesses file themselves under different Google Maps categories and describe themselves in different words, so a complete list searches every variant across the whole area, then removes duplicates.

Search terms: food truck, food trucks near me, food cart, taco truck, bbq food truck, burger food truck, pizza truck, wood fired pizza truck, coffee truck, coffee cart, dessert truck, ice cream truck, shaved ice truck, lobster roll truck, halal cart, hot dog cart, mobile food vendor, food truck catering, food truck park, street food, lunch truck, crepe truck, mobile bar.

Google Maps categories: Food truck, Caterer, Taco restaurant, Hot dog stand, Coffee stand, Ice cream shop, Snack bar, Barbecue restaurant.

Leadraft includes these in its Food & hospitality keyword pack (79 terms), and suggests more in your country's vocabulary when you type a trade.

Who sells to food trucks, and what works

• Event organizers, breweries and food truck parks. Festivals, breweries without kitchens, apartment complexes and office parks need rotating trucks. List every truck in your region and invite them to apply. See our brewery list.
• Commissary kitchens. Many cities require trucks to operate from a licensed commissary. Offer parking, prep space, water and waste service at a clear monthly price.
• Food truck builders, wrap shops and repair services. New builds, kitchen upgrades, generators, vehicle wraps and mobile repair. Lead with turnaround time, because a truck off the road earns nothing.
• POS and payment providers. Mobile card readers, offline payments, online preorders and low rates on small tickets. See merchant services leads.
• Food and packaging distributors. Proteins, buns, tortillas, drinks and takeout packaging, delivered to the commissary. Small, frequent orders matter more than bulk discounts.
• Insurance providers. Trucks need commercial auto, general liability and often proof of cover for each event. Fast certificates of insurance for event organizers are a real selling point.

How to segment and qualify a food truck list

How to reach food trucks

How to find food truck leads: build the list in four steps

1. Choose the place. A city, county or ZIP code, a radius around an address, or a shape you draw on the map (or a KML file).
2. Search every variant. Start from the terms above. Leadraft splits large areas into tiles so you get the businesses past Google's first few hundred results, and keeps only the ones inside your area and in the trade.
3. Preview before you pay. The free preview shows real businesses already found there, with emails masked.
4. Export or push. Download CSV or XLSX, or send the Verified emails straight to Instantly, Smartlead, lemlist or HubSpot with your suppression list applied. Each business is charged once, ever.